Volkswagen's key market-share gains come from their ability to offer a wide range of electric cars that all feature the same superior engineering and quality standards. This has allowed them to compete on price with Tesla—offering a lower initial purchase price for many of their electric cars. Additionally, Volkswagen's lineup of electric vehicles explore a variety of body styles, allowing them to target a larger demographic than most of Tesla's current offerings.
What's more, Volkswagen's massive investments in potential battery production and charging infrastructure are proving to pay off. The company is now offering a comprehensive ecosystem of services to EV owners, ranging from battery leasing and charging hubs to rider-sharing services. These services give Volkswagen's electric cars an edge in the market and help them build customer loyalty.
It's clear that Volkswagen has been making big moves to gain market share against Tesla in the electric car space. As the company continues to ramp up production and expand its lineup of electric cars, the future is looking bright for Volkswagen. With their superior engineering, wide range of body styles, and comprehensive ecosystem of services, they are poised to continue gaining market share and challenging Tesla's dominance in the electric car space.
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